Dark circles under the eyes are a very common skincare issue faced by most of us at some point. In this post, we'll explore what causes dark circles, and why retinol serum is a sight for sore eyes.

What causes dark circles?

Dark circles are caused by blood vessels under the skin, which darken when the body doesn't get enough oxygen, or is dehydrated. This is because the skin under the eyes is very thin, making the blood vessels more visible.

Not getting enough sleep or alcohol consumption can make dark circles worse, and they can also be impacted by allergies, insufficient vitamins in your diet, or spending a long time in front of the computer (which can cause eye strain).

What is retinol?

Retinol is another name for vitamin A, which has numerous benefits for the body. It helps build up your immune system to defend against illness and supports eye health. If you were ever told to eat your carrots because they help you see in the dark, it's because they're high in vitamin A!

Vitamin A also plays an important role in looking after skin health and, as retinol, appears in some of the very best and most powerful skincare products. Products such as retinol serum can reduce the appearance of fine lines, wrinkles, and dark circles and make your skin feel radiant, glowing, and healthy.

How does retinol work?

Retinol promotes the production of collagen in the skin, which helps the skin's elasticity and firmness. It also encourages cell turnover, which is the process the body uses to produce new skin.

I'm convinced, how do I get started?

The good news is that retinol serum is easy to use and suitable for all skin types.

How to apply retinol to keep dark circles at bay

Use retinol serum in the evening for the best results.

1.  Cleanse and tone your skin using your normal.
2. Squeeze a pea sized amount onto your finger and rub in gently to the area under your eye, taking care not to get the retinol into your eyes.

To really make sure that the retinol is fully absorbed, beauty experts recommend that you apply it 20 minutes before you go to bed.

A word to first time users!

If you're new to using retinol then you'll want to limit your use to once or twice a week. Then, gradually increase your use to every other night and, once your skin is used to it, every night.

Retinol can cause increased photosensitivity, so make sure you use a broad spectrum sunscreen before heading outside.

Why not head over to the shop portion of our site to see our range of retinol products, including retinol serum. These serums are all specially formulated to rejuvenate your skin while you sleep, leaving it brighter, smoother, and more radiant.